Screen Shot 2016-09-15 at 12.03.53 AM.png

Alexander Wang S/S16

 

Alexander Wang wanted something different for the Spring/Summer 2016 campaign. More raw, more real. KiDS captured the designer's friends around the grittier corners of NYC and created a social-only experience called #wangsquad. The campaign included a teaser before Fashion Week.

Concept: Pascal Dangin
Art Direction: Tiff Chang
Photography: Steven Klein